Interactive Content Types

Looking to increase content marketing visibility and engagement? Try one of these five interactive content types to enhance your content marketing strategy and improve results.

The post 5 Interactive Content Types That Will Boost Your Results appeared first on Heidi Cohen.

Interactive Content Types

Looking to increase content marketing visibility and engagement? Try one of these five interactive content types to enhance your content marketing strategy and improve results.

The post 5 Interactive Content Types That Will Boost Your Results appeared first on Heidi Cohen.

What if everything we currently know about marketing is what is holding us back? Over the last two decades, we’ve watched the entire world change the way it buys and stays loyal to brands. But, marketing departments are still operating in the same, campaign-centric, product-led operation that they have been following for 75 years.

The most innovative companies around the world have achieved remarkable marketing results by fundamentally changing their approach. By creating value for customers through the use of owned media and the savvy use of content, these businesses have dramatically increased customer loyalty and revenue.

Killing Marketing explores how these companies are ending the marketing as we know it--in favor of this new, exciting model.

The post Killing Marketing – Book Interview appeared first on Heidi Cohen.