Subscribe on iTunes
RSS Feed

On this episode of the UnPodcast, we talked about a company that pays their employees 30% more than the national average, and their motivation for doing so. We also discussed the importance of respecting your time and the time of others you come in contact with, as well as what not to do when sending email.

Other topics include:

  • How we get the word out about important information [00:05:39.12]
  • The difference between asking for feedback and running a contest [00:12:32.25]
  • Justifying paying people a living wage [00:18:34.10]
  • The best recruiting you can do for a company [00:19:39.03]
  • A way that companies can keep employees from getting bored [00:20:43.26]
  • How to increase empathy among employees [00:21:20.16]
  • How to be sure that your employees will treat your customers well [00:23:08.25]
  • The high cost of employee turnover [00:25:02.12]
  • Major email mishaps [00:26:04.22]
  • What you should do when you want to write an emotional email [00:35:41.07]
  • The two groups of people you need to make friends with at work [00:37:34.21]
  • How tax write offs work [00:41:12.10]
  • The problem with having your brain picked [00:43:35.08]
  • The importance of valuing your time [00:49:32.16]
  • And so much more. . .
  •  

    Items mentioned in this episode

  • The No Button [00:01:58.28]
  • Movie of final tweets before dying [00:07:03.29]
  • Why Big Ass Fans Pays 30% Above National Average [00:17:16.01]
  • Dear Five Guys: Don’t Copy Customer on Email Where You Call Him a “Douche” [00:26:04.22]
  •  
    Video provided by: AtomicSpark
    Audio recorded by: Wayne Cochrane Sound

    Subscribe on iTunes
    RSS Feed

    On this episode of the UnPodcast we talked about blogging and whether or not it’s dead. Specifically we discussed the importance of only blogging when you truly have something that is useful to say and why you shouldn’t publish everything you write.

    Your blog isn’t open mic night [Tweet This]

    Other topics include:

    • The most tasteless real estate ad ever [00:05:08.11]
    • Lululemon’s back in the news and what Alison’s doing about it [00:09:51.14]
    • When to walk away from buying particular products [00:15:03.02]
    • My conversation with Mitch Joel [00:15:36.19]
    • What makes brands inpenetrable [00:17:11.05]
    • The resale industry and when it’s right or wrong to resell items[00:18:25.25]
    • The HUGE thing people in business don’t like to think about [00:24:06.09]
    • Accountability for franchises [00:27:53.18]
    • Why business blogging isn’t like a training bra [00:32:59.00]
    • How you should treat your business [00:35:34.04]
    • What makes a blog better [00:36:27.09]
    • The only decision-based form of digital media [00:39:36.04]
    • What you SHOULD blog about [00:40:54.20]
    • The race to be first, and why it’s a bad idea [00:42:04.18]
    • What you should do when someone posts something on social media that is untrue [00:45:06.20]
    • And so much more. . .

     

    Competition is only relevant if you allow it to be.  [Tweet This]

    Items mentioned in this episode

    Lululemon Bans Customers Over Online Sales, Apologizes

    The most tasteless real estate ad ever

    The most tasteless real estate ad ever

    How do you listen to the podcast? Do you watch it on YouTube? Listen to it on Stitcher or iTunes? Leave a comment below to let us know!
    Video provided by: AtomicSpark
    Audio recorded by: Wayne Cochrane Sound

    Subscribe on iTunes
    RSS Feed

    In this episode of the UnPodcast, we talked about what makes tradeshows worth it today. We also discussed the two types of buyers at tradeshows, why tradeshows are more than just having a booth or table, and what you should do when working a booth.

    Other topics include:

  • The ROI of social media [00:02:48.23]
  • Something to post every day on Facebook [00:04:09.22]
  • An example of a company doing things right [00:06:02.07]
  • What usually happens when you tweet a complaint to a company[00:11:01.01]
  • Our personal experiences with tradeshows [00:19:17.28]
  • How tradeshow organizers can best deal with bad tradeshow food [00:23:07.03
  • What makes tradeshows worth it [00:24:23.16]
  • Two types of buyers at tradeshows [00:25:40.01]
  • The benefits of offering show specials [00:26:06.26]
  • Over and above things to do in tradeshows and whether or not they’re worth it [00:27:13.07]
  • Why tradeshows are more than just having a booth or table [00:28:18.29]
  • Two versions of ROI [00:28:44.15]
  • Tradeshow expectations [00:29:16.20]
  • The two most important things that make everything else irrelevant [00:34:59.24]
  • The importance or researching tradeshow buyers [00:35:42.18]
  • What to do when working a booth [00:36:20.02]
  • What pulls people into your booth [00:38:15.22]
  • The importance of swag being product based [00:41:49.16]
  • Booth babes [00:43:29.00]
  • What not to do at tradeshows [00:46:09.07]
  • What’s wrong with suitcasing [00:46:42.13]
  • And so much more. . .
  •  

    To be great in business, you only have to be mediocre because everybody else sucks. [Tweet This]

    Pulled pork parfait from Hank Daddy's BBQ

    Pulled pork parfait from Hank Daddy’s BBQ


    Items mentioned in this episode

  • Beats by Dre Headphones
  • Meshfire
  • UnPodcast Episode 3
  • The Vegas 30 Podcast, Episode 4
  • Hank Daddy’s BBQ
  • IKEA
  •  
    Never tell your customers they’re in the wrong line. [Tweet This]
     
    Video provided by: AtomicSpark
    Audio recorded by: Wayne Cochrane Sound