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On this episode of the UnPodcast, we talked about the whole new world of digital boundaries, and how we’re happy that social media wasn’t around when we were growing up.

We also discussed how brands should handle both negative and positive feedback on media, and what you should do before you send that tweet (or email) that you may regret.

Other topics include:

  • [00:02:03.04] Making the move to CBS
  • [00:03:40.07] What some people do to get exposure
  • [00:05:26.08] Why Alison aims for competent disinterest
  • [00:06:14.25] Twitter’s CFO’s public tweet (that should have been private)
  • [00:08:53.13] If you’re going to send a message that could be sensitive. . .
  • [00:09:51.19] What not to do when you send an email that you shouldn’t
  • [00:13:09.29] What retweets imply
  • [00:13:34.26] A socially savvy teacher (or not)
  • [00:15:49.01] How teachers should handle relationships on social media with students
  • [00:18:13.21] The whole new world of digital boundaries
  • [00:19:14.26] Grounds for just cause dismissal
  • [00:20:18.06] An example of Twitter done right by a corporation
  • [00:21:56.27] An example of Twitter done wrong by a corporation
  • [00:22:49.00] A cold response to someone who slipped on ice and couldn’t get up
  • [00:26:10.12] How a Gillette razor Facebook post backfired
  • [00:30:48.03] Whether or not brands should be on Facebook
  • [00:32:45.25] How brands should respond to negative PR
  • And so much more. . .
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    Items mentioned in this episode

  • Twitter fail – by their OWN CFO!
  • Virginia students walk out over educator’s racist tweet
  • Student Stunned By Denton ISD’s Twitter Reply
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    Video provided by: AtomicSpark
    Audio recorded by: Wayne Cochrane Sound

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