In this episode of the UnPodcast we talk some more about why we switched to WestJet from Air Canada. We also discussed how the erosion that takes place over time with customers creates opportunity for business owners.
Other topics include:
The very least you should do if you have a newsletter [00:03:01.22]
The good things that can come from responding to automated emails [00:03:54.26]
The two things in the world that Scott hates [00:04:32.17]
What’s even worse than Google Glass [00:04:54.07]
What entrepreneur means in Latin [00:16:28.13]
What Scott never tells Alison [00:18:51.08]
An important trait Scott was born with (and Alison wasn’t) [00:19:02.07]
How dumb criminals use social media [00:23:15.12]
Air Canada vs. WestJet [00:27:42.04]
How respecting customers is also a way to respect employees [00:33:42.01]
How erosion creates opportunity [00:34:58.04]
How everyone has their own set of factors that determines what matters [00:38:14.21]
The trick for all businesses, when it comes to pricing [00:41:06.09]
And so much more. . .
This week we’re giving away Obols! Leave a comment and tell us your favorite cereal for a chance to win. If you mention Scott’s favorite cereal, he’ll send an obol and one of his autographed books free to up to four people!