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Emma, Official Sponsor of the UnPodcast

In today’s show, we bid a fond farewell, with many thanks, to Emma. We also have a bunch of great topics including: Ikea and TaskRabbit; Twitter doubles on character limit; the good and bad of letting only 4% of your audience be of a particular gender; Facebook tries to spin autosound as a good thing; and how the University of Iowa made Scott cry. All of this and more stuff too!

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Other topics include:

  • [00:00:00.00]Intro
  • [00:00:26.28]Thanks Emma
  • [00:03:19.12]Unbranding
  • [00:04:33.12]Episode Overview
  • [00:05:20.13]Ikea and a Rabbit
  • [00:08:50.28]Doubled Tweets
  • [00:13:18.16]Ticketing the 4%
  • [00:22:27.13]Autosound on Facebook
  • [00:25:17.00]University of Iowaaaaawwwwww
  • [00:28:28.27]Made-Up Word: Coffice
  • [00:30:29.11]A Question Flashback
  • [00:32:31.00]Listener Question: Are Facebook giveaways playing with fire? Or is it silly technicality that Facebook puts in rules for giveaways and contests just to release themselves from liability?

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Mentioned In This Episode

Want to maximize your content reach? B2B content marketing distribution case study shows success steps (works for B2C) & 5 tactics to improve distribution.

The post How To Improve Your Winning B2B Content Marketing Distribution [Case Study] appeared first on Heidi Cohen.